Half Baked: A Publishing Recipe

Is most of your writing only half-baked? It’s easy to get distracted with all the wonderful topics to write about, and many of us have manuscripts that are still rising on shelves in the garage. That being said, it’s sometimes nice to go through the steps of what...

Building the Perfect Brand

I recently attended a branding seminar for authors and wanted to share best practices with the WordServe Community. Here are 4 Sizzling Secrets to Branding You and Your Book from speaker Liz Goodgold, Branding Expert for www.RedFireBranding.com: 1. WIIFM: What’s in if...

Writers and Readers Reachout 2012

Today is the big day! Before us is a great opportunity to partner with one another to raise awareness about human trafficking and join together to raise funds towards their rescue through Kimberly L. Smith’s foundation, Make Way Partners. And yet, even as we are set...

Ever-Increasing Returns

Publishing a book is an adventure. Part of that adventure is engaging with the people you meet along the journey. Some of those people will serve in a capacity of enlightenment and support. They provide assistance for you at different turns. It could be marketing...